The Brief
Charlie’s Catering is a very successful and long-standing catering business in the Houston, TX area. Since the business operates out of a large restaurant, Charlie’s Restaurant also would need it’s own website and marketing set-up to generate foot traffic in addition to the already successful catering business.
The Solution
Circle Marketing created two websites which had the same responsive design, but only slight color variations between the catering and restaurant websites. The same core design and structure would help identify the connection between the two sides of the same business, and also be differentiated enough to understand they were not the same exact business. We also created a Catering form for prospective customers as well as a Reservations form for restaurant customers to reserve seating before arriving at the restaurant.
The Results
Consolidating the marketing efforts into one cohesive look has helped Charlie’s Catering as well as Charlie’s Restaurant gain that professional look which encourages catering orders and restaurant reservations. Using a modern responsive WordPress design helps Charlie’s Catering and Charlie’s Restaurant generate reservations and inquiries on any device, which is extremely important these days; especially so for Restaurants.
